Quirks!

Case study

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Project Overview

Making our contacts app more human

Our contacts app holds so much information that relates to our connections with people in our lives. Quirks believes that there is a better way to store our contacts, a way that celebrates and preserves the unique facets of each and every one of our relationships.

After an initial workshop with the client, it became apparent that the core value behind Quirks was one of authenticity and the importance of all relationships in our lives. Quirks endeavours to exist independently, as a private repository of any and all of our contacts, free of external perceptions and judgement, unique to the user.

With all of this in mind, I developed a visual language that would compliment these beliefs. A simple system comprised of bold primary colours, variable sans serif typography, rounded edges, and playful movements was developed. Preliminary interactive wireframes were developed using the established assets to give the client a tangable example of how this system could be implemented in the real world.

Client

Quirks!

Services

Brand Identity

Web Design

Motion Guidelines

Year

2024

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